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I'm a multidisciplinary marketer who specialises in food, beverage, & lifestyle.
Whether working alongside your in-house team or as your one-stop-shop, I would absolutely love to help.
What I can do:
Brand Ideation & Strategy
This is the fun part, and includes strategic research & insights to define who you are, who you are trying to reach, what you are trying to accomplish, and why.
With a strong, strategic, and most importantly consistent brand, you will cultivate an emotional connection with the people you’re trying to reach, as well as increasing the likelihood that they will think, feel, and talk about you the way you want them to.
Copywriting & Communications
With a Journalism & Communications degree under my belt and an eagle-eye for grammar & punctuation, words come naturally to me. From punchy Instagram captions to a biography for a new team member, from polished fine dining to cheeky fast-casual, I can be the storyteller for your brand.
Shoot & Art Direction, Styling
The briefing & feedback process for creative can be incredibly time-consuming, as can spending your day at a shoot for your new menu. As exciting as shoots can be, I take relationships with my suppliers incredibly seriously and would be thrilled to engage with them, or your own preferred contacts, on behalf of your brand.
Content Strategy & Campaigns
Taking the stress out of the nitty-gritty, I'll strategise your campaigns to align with your goals, and execute native campaign content across all mediums.
Events & Activation Production
A creative at heart who's obsessive over detail, I absolutely love creating activations & events to deliver an amazing guest experience. Whether it's a big-ticket fine dining event or a grungy art exhibition launch in a warehouse, I'm all over it.
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